<p><strong>The three elements of a good Webpage</strong><br />
        <em>&nbsp;in the broadest possible sense, in the least amount of space, </em><br />
        <em>and in that special NetManageIT way.</em><br />
    &nbsp; <strong>Form.</strong> <em>Clean, Lean, Flexible.</em><br />
    <em>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </em>A beautiful webpage design will be the first representation of your business to your potential online customers.&nbsp; If you have an unattractive, cluttered design, it's likely to be the <em>only</em> impression you'll ever get to make with a given customer.&nbsp; Make your pages' purpose immediately apparent, and easy to navigate.&nbsp;&nbsp; You'll find that less is often more with good web design, and just because you <em>can</em>, doesn't necessarily mean you <em>should</em>.&nbsp;&nbsp; A good design, incorporating these elements of lean and clean design should also strive for flexibility.&nbsp; A flexible website design, is the gift that keeps giving.&nbsp; For a lot of reasons, not least of which, that websites are expensive, and you want a website that can grow with your business without requiring a redesign.&nbsp; You'll also find that a modular website is easier to update and maintain, saving you money.&nbsp; Long story short: you know those yards with all the lawn ornaments and the little gnomes and plastic forest creatures?&nbsp; Yea, you don't want to do that.<br />
    &nbsp;<br />
    &nbsp;<strong>&nbsp;Function. </strong><em>Targeted, Conversion-Oriented, Dynamic.</em><br />
    <em>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </em>Many people want a webpage without necessarily knowing what they want that page to do.&nbsp; They have a vague idea about “keywords” and “online presence” and want to test the waters but a half-hearted approach to your website will produce pretty much no results.&nbsp; Actually, it <em>will</em> produce a result- you will be poorer with nothing to show for it. A corporate website has one main purpose: to make money.&nbsp; How that money is made is up to your specific business, but the goal remains the same. Even non-profit websites are typically about increasing awareness of their program which comes back to money. It's not a bad thing - and the internet can be a very good thing for your business indeed.&nbsp;&nbsp; A webpage is more like traditional marketing than most would initially think.&nbsp; In order to succeed on the web, you need a full-fledged marketing strategy, or your site, like literally 97% of sites out there, will simply slip underneath the radar- unnoticed.&nbsp;<br />
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    <strong>&nbsp; Execution. </strong><em>Clever, Compelling, Current.</em><br />
    &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The last, and most important element of a successful webpage is to produce some good compelling content.&nbsp; Most surfers don't like watching commercials, and you can pretty much assume they don't like reading them online either.&nbsp; If you think your webpage is the perfect place for your hard hitting sales script, think again. Savvy Surfers can sniff out sales jargon a hyperlink away, and will most likely ignore you <strong>unless</strong>: you've established a rapport, gained trust, entertained them, met a need, or so totally disguised your sales copy that <em>you're</em> not even sure you're selling anything anymore.&nbsp; Yes, it requires some real work to write this stuff! Many businesses spends 10's of thousands of dollars just creating content for their webpages, other business's plagiarize content from all over the web and copy/paste it together piecemeal like a high school term paper. But with persistence, and the barest of writing ability, you can carve out your niche of the web.&nbsp; The &quot;trick&quot; is finding out what it is your market demographic is interested in and writing about it. Think of web surfers as all having a moderate case of ADD, and clicking the “back” button is their way of acting out.&nbsp; If you don't entertain, intrigue, or educate them, they're going to act out.<br />
    &nbsp; As you can imagine, this just scratches the surface, for more info check us out at <a href="http://netmanageit.com/">http://netmanageit.com/blog</a> and leave us a comment.</p>
